About

A Revolutionary Business Concept

Contents
We Color Your World!
Tough Times!
When you pay for products who gets the money?
Join eCosway´s Prosumer Revolution
A More Powerful Type of Prosumer
"Beyond" Social Networking
"Beyond" Franchising
A Traditional Measure of Success Potential
Imagine a company with all this
There are two ways to join the shopping revolution
Who is Behind This Incredible Opportunity?

Tough Times!
When you pay for products who gets the money?
Join eCosway´s Prosumer Revolution
A More Powerful Type of Prosumer
"Beyond" Social Networking
"Beyond" Franchising
A Traditional Measure of Success Potential
Imagine a company with all this
There are two ways to join the shopping revolution
Who is Behind This Incredible Opportunity?

Salaries and wages aren’t increasing much these days (except for big corporate executives). Most small businesses face higher costs and lower profits due to recession and increased competition. Meanwhile, household expenses keep increasing. According to the Bureau of Labor Statistics, most U.S. households barely break–even every month. Many go further and further into debt.

Is Saving Money the Answer?
Most people try to shop wisely and save money. Some large retailers offer products at lower prices (allowing you to keep more of your money in your pocket).

But saving money doesn’t make you wealthier, it just makes you a little bit less poor!
The only real solution to this problem is to more fairly distribute some of the profits available from all the spending going on in the marketplace. (And no, we are not talking about socialism! We are talking about capitalism at its finest.)

The equation differs with each product, but in most cases, the cost of manufacturing is a relatively small fraction of the purchase price. So who is taking all the profit?

The company (or companies) behind the product have to make some profit of course, but in many cases (especially with everyday consumer goods), the biggest winners are actually the middlemen – distributors, marketers and advertisers.

The reason for this is simple. Thanks to "globalization", goods are being made more cheaply now because manufacturing facilities around the world are competing for the production business. But the other side of that coin is that now companies from all around the world all compete for the customer’s attention and loyalty!

In order to attract attention in the increasingly more crowded marketplace, and in order to get and keep customer loyalty, companies are spending more and more money on marketing and advertising.

In other words, you are paying a lot of money to be pitched! Even if you are already a loyal customer of a particular product, you are sharing the expense of pitching to others!

While this might seem a little maddening, it’s actually good news! All this wasted profit can be funneled back into your hands with the right business model.


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