Website Globalization Best Practices for Manufactures

Dec 9th, 2019 to Dec 9th, 2019
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Website Globalization Best Practices for Manufactures Date: Monday, December 9, 2019 Time: 1:00 p.m. – 2:00 p.m. Cost: FREE Have you ever asked yourself, “does my business understand cross-border e-commerce digital strategy? If so, join the U.S. Commercial Service, and the Connecticut District Export Council (DEC) for a briefing on Business to Business (B2B) cross border e-commerce digital strategies. Research shows that over $970 billion of U.S. manufactured goods were sold via cross-border ecommerce to overseas markets, and is expected to continue to grow for the foreseeable future. By 2020 the global business-to-business ecommerce market will reach $6.7 trillion USD. The webinar will elaborate on: • Why focusing on your businesses' digital strategy is of utmost importance. This will include a presentation of relevant data that will show why expanding and/or enhancing your online presence matters. • The tools and resources available to you, and how they can help improve your web & online strategy.

MONDAYS FOR MONEY

Dec 9th, 2019 to Dec 9th, 2019
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Every Monday, we host sessions from 12noon-1pm to inform our clients of the different ways to finance a start-up or operating business. Sessions are free and open to the general public. How can you finance your business venture? ● What funding sources are open to you? ● What kind of funding makes sense for this stage of your business? ● What are the basic components of a loan or an equity investment? ● How do lenders or investors evaluate a business? Are you ready?

Is GSA the Way?

Dec 9th, 2019 to Dec 9th, 2019
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GSA schedules are contracting vehicles that allow contractors to offer commercial products and services to the government at volume discount pricing. There are 35 different GSA schedules to choose form, each with a different industry focus. To get on a schedule, you will need to complete a pre-approval process to become a vendor for whichever schedule you choose. Most importantly, GSA schedule require a lot of marketing after you are awarded the contract. This may seem intimidating, but the process is much more manageable than you might expect. In this workshop you will learn about the process of getting on a GSA schedule. You will be able to identify which schedule may be best for you. You may also find that GSA schedules are not a good fit for your company. Before you invest too much time and effort, this workshop is a great way to help you decide if getting on a GSA schedule is the way for you and how you can do it.

Setting Up Your Website to Receive Money

Dec 9th, 2019 to Dec 9th, 2019
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$20 charge, Pre-registration Required, Setting Up Your Website to Receive Money: Learn from an attorney about which form of organization is most beneficial to your business and the tax consequences and benefits of each type of entity.

Build Your Marketing Toolkit

Dec 9th, 2019 to Dec 9th, 2019
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In this seminar, you will discover what you need to know to grow your business over the next 6 to 12 months blending "old school" strategies with new technologies that are working today for thousands of businesses. The information will be presented in a fun and engaging way... not holding anything back. (And I promise not to overwhelm you with "technobabble.") You will discover: • The marketing triangle; • The most important asset in your business (and it's not what you think); • How to use email marketing to grow your business; • Social media strategies proven to get results... instead of just Likes; • Copywriting and content marketing strategies; • How to create a sales funnel (and why you need one). This is a simple step-by-step approach that GETS RESULTS! Attend our FREE seminar and find hidden opportunities you didn't know existed and walk away with strategies you can implement immediately! If you know how to use your smartphone and turn on a computer, you can do this.

U.S. SBA Surety Bond Guarantee Program - Webinar (San Diego, CA)

Dec 9th, 2019 to Dec 9th, 2019
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This webinar on SBA's Surety Bond Guarantee Program is presented by the SBA's San Diego District Office. Learn about contract bonding and how the SBA can help you: Obtain your first contract bonds Receive better terms for your bonding needs Increase your bonding limits Surety bonds help small businesses win contracts by providing the customer with a guarantee that the work will be completed. Many public and private contracts require surety bonds, which are offered by surety companies. The SBA guarantees surety bonds for certain surety companies, which allows the companies to offer surety bonds to small businesses that might not meet the criteria for other sureties. This is a great program for your business if you work with state and federal agencies that require bonding on contracts. Join the call to learn more on this SBA program. WEBINAR - Connection instructions provided to registrants only. *Call-in information, with presentation, will be provided 24 hours before the webinar starts. All are welcome to attend this webinar. However, if you are not located within San Diego or Imperial Counties, we encourage you to connect with your local SBA District Office and our resource partners near you for guidance specific to your area. Find local assistance at: https://www.sba.gov/local-assistance SBA does not endorse the views, opinions, products, or services of any none SBA participant, speaker, or presenter of this event. SBA is not responsible for the content, accuracy, relevance of information provided by third parties at this event. Reasonable arrangements for persons with disabilities will be made if requested at least two weeks in advance. Contact Ken Luis, 619-727-4871, Kenneth.Luis@sba.gov.

Business Foundation Training

Dec 9th, 2019 to Dec 9th, 2019
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This training is the foundation of our Business Incubation Program. This six session course covers the critical components of starting a business. The training covers pricing, marketing, business formation and other important aspects of starting and managing a business. The training culminates with the development of a Business Plan for your business. Register by 11/25/19. Please Note: This is a 6 session course on 12/03/19,12/05/19, 12/09/19,12/10/19, 12/11/19 & 12/12/19. Must attend all 6 sessions.

Build Your Championship Quality Team

Dec 9th, 2019 to Dec 9th, 2019
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Learn how to recruit, retain, and replace championship quality team members in any business! Join this WEDC workshop where participants will explore and learn state-of-the-art strategies for gaining clarity on the right team for their company. Attendees will learn: - S.K.A.T.E. Ideal Team Member Hiring Framework - S.O.A.R. Team Member Growth and Development Assessment - Championship Performance Management Playbook - 5 Playbooks that create championship performance in any organization - Communication Model that makes leading your team easy and effective

Women4Women Digital Marketing Panel:

Dec 9th, 2019 to Dec 9th, 2019
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We have assembled a panel of experts in all aspects of digital marketing today to address the challenges of women owned business. Hear from and question these pros about: • The one thing to consider in your marketing efforts. • How to make the message customer-focused. • How to choose the correct tools and platforms. • Importance of a strategy in marketing • When to hire a pro and how to justify the cost. Have you ever wondered... How best to spend my marketing dollars and efforts to reach my top potential customers? There are so many tools, and the tools constantly change the rules, what is a small business owner to do? The format of this event will be: •Panel discussion of overall marketing challenges and solutions. •Open Q&A with the panelists. •Breakout sessions - meet with one or more of the panelists in a small group setting. Why attend this unique event? You will leave with a better idea of how to apply the digital marketing tools to your business. We will clarify the role of your website, social media, blogging and more in connecting you with your customers. Meet The Panelists Sheila Donovan Sheila helps small businesses get more customers. Her career in global marketing spans over 20 years serving brands such as Forbes, National Geographic, Dell, Macy’s, Chanel, The United States Post Service, and other well recognized companies. Now Sheila shares her knowledge and skills with small business owners through her online digital marketing training and coaching. Susana Fonticoba Susana is a certified Constant Contact Partner and Business Growth Strategist, helping small businesses attract their perfect clients, identify their unique value and grow their profitability. She is the President of Clear Path Marketing, and is regularly invited to present at conferences, chambers of commerce, podcasts, webinars, and entrepreneurial groups. Susana shares her time and expertise as a SCORE Member, and on the board of the NJ Chapter of the National Association of Women Business Owners. Sandra Holtzman Sandra is an award-winning copywriter and marketing strategist who has started three companies including Marketing Cures (marketingcures.com), a boutique marketing company. Her customer-focused marketing research strategies have helped companies, from start-ups to larger brand launches, improve their returns-on-investment from 60%-1,000%. Her book, Lies Start-ups Tell Themselves to Avoid Marketing, reveals the 10 simple do’s and don’t's that are essential to making their start-up successful. Deborah Newkerk A recognized leader in the direct marketing industry, Deborah started Newkerk & Associates to provide strategic consulting services to the pharmaceutical industry. She embraced the digital revolution immediately because it is based on direct marketing principles. Before founding Newkerk & Associates, she was President & CEO of Saatchi & Saatchi Direct, serving clients including AT&T, Avon, Doubleday Book Clubs, Toyota and P&G. Deborah is on the Board of the Delhi Telephone Company and has been proud to be part of SCORE for over 10 years.

DEVELOPING A SUCCESSFUL BUSINESS PLAN:

Dec 9th, 2019 to Dec 9th, 2019
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A Business Plan is a critical document and management tool for all businesses, detailing your goals, strategies, tactics and anticipated financial results. This seminar will cover how to develop a successful Business Plan, including management’s understanding of: 1) The company's current situation 2) The industry and markets in which the company participates 3) The issues and challenges that the company is facing 4) Management’s strategic plan 5) Actual and forecasted financial results. Presented by Paul Dzera of SCORE Metro NJ, Newark, NJ Registration is required. Seats are limited. Please sign up via the registration link Register Now, online via the events calendar at www.livingstonlibrary.org, or call (973) 992-4600